Sales Manager – Automotive Sales

Walnut Creek Honda • Full-time • Walnut Creek, CA, US • $100k - $250k / year • 3m ago

About Walnut Creek Honda

Walnut Creek Honda is a family-owned and operated dealership offering an opportunity to build your career and grow with us.

It is our goal to create an unparalleled experience for our customers. As Honda Council of Excellence award winners for 16 consecutive years, we are looking for strong leaders who can help us continue our pursuit of providing the best possible customer experience of any Honda dealership.

Our prime location in downtown Walnut Creek is a great place to work and sell. This position is designed to be the start of a fun and fulfilling long-term career with an organization committed to helping its team members succeed.

We are looking to add a Sales Manager to improve focus on training the team, close more customers, and handle multiple things (and work multiple deals) at the same time effectively to provide time for other managers to execute their job roles.

Sales Manager Responsibilities

The Sales Manager plays a key leadership role in the daily success of the sales department. This position is ideal for someone who enjoys training salespeople, working directly with customers, closing deals, and managing multiple priorities at once in a fast-paced, high-volume dealership environment.

The right candidate will help create structure, support the sales team, improve performance, and allow other managers to effectively execute their specific job responsibilities.

Responsibilities include:

● Train, coach, and develop sales consultants to improve performance, customer experience, product knowledge, and closing ability

● Ensure customers receive an exceptional buying experience from start to finish

● Work directly with customers throughout the sales process to help structure deals and close vehicle sales

● Desk deals, work numbers, review trade-ins, and assist with pricing and payment presentations

● Support sales consultants with customer objections, negotiations, and deal strategy

● Help maintain a high level of energy, accountability, and professionalism on the sales floor

● Manage multiple responsibilities at the same time in a busy dealership environment

● Assist in creating an efficient workflow, so other managers can focus on their core

responsibilities

● Help improve sales volume, gross profit, CSI, appointment show rate, and closing percentage

● Maintain strong follow-up habits and support proper CRM usage

● Assist with inventory strategy, vehicle merchandising, and lot maintenance

● Lead by example with professionalism, urgency, and a customer-first mindset

What Makes Walnut Creek Honda Different

● Family-owned dealership with a long-standing reputation for excellence

● Honda Council of Excellence winner for 14 consecutive years

● Incredible benefits package

● Training and advancement opportunities

● Supportive, team-oriented environment

● Prime downtown Walnut Creek location

● Strong customer base and high-volume sales opportunity

● Long-term career growth with a dealership that values leadership and performance

Schedule

● Full-time

● Must be available to work weekends

Qualifications

Ideal candidates will have:

● Automotive sales management experience required

● Experience working in a high-volume dealership strongly preferred

● Finance experience strongly preferred

● Strong ability to train, coach, and lead a sales team

● Proven ability to close deals and work directly with customers

● Strong understanding of desking deals, payments, trades, and finance products

● Ability to handle multiple priorities in a fast-paced environment

● Excellent communication, leadership, and organizational skills

● Experience using CRM and dealership management systems

● Professional attitude and strong work ethic

● Self-motivated with a desire to grow within the automotive industry

Why Join Walnut Creek Honda?

This is an opportunity to join a successful, family-owned dealership with a proven track record of excellence. We are looking for a Sales Manager who can lead from the front, develop people, help close deals, and support a high-performing sales department.

If you have experience in a high-volume dealership, understand finance, enjoy training salespeople, and thrive in a fast-paced environment, we are looking to work with you to achieve the next level of success as a sales team.

Pay: $100,000.00 - $250,000.00 per year

Benefits: