Director of Automotive BDC Operations

Dealer Synergy • Full-time • Audubon, New Jersey, United States • $65k - $85k / year • 1w ago

Lead One of the Automotive Industry's Most Innovative Outsourced BDC Organizations

Dealer Synergy is seeking an elite automotive leader to oversee and scale our growing Outsourced BDC Division.

This is not a traditional dealership BDC Director role.

You will be responsible for leading remote automotive appointment-setting teams, managing dealership client performance, developing operational processes, coaching team leaders, improving KPI performance, and helping dealerships across the country maximize every sales opportunity.

Our Outsourced BDC Division serves franchise dealerships nationwide through dedicated appointment coordinators, advanced CRM processes, proven sales systems, and performance-driven accountability.

We're looking for a leader who has already mastered dealership Internet and BDC operations and is ready to impact multiple dealerships simultaneously.

If you have successfully led a high-performing Internet Department, BDC, Sales Department, or eCommerce operation and understand how to turn leads into appointments, appointments into shows, and shows into sold vehicles, we want to talk to you.

WHAT YOU'LL BE RESPONSIBLE FOR

Overseeing daily operations of Dealer Synergy's Outsourced BDC Division
Managing and coaching team leaders and appointment coordinators located domestically and internationally
Driving performance across multiple dealership clients simultaneously
Monitoring and improving key performance indicators including:
Lead Response Time
Contact Rate
Appointment Set %
Appointment Show %
Sold Rate
Agent Productivity
Quality Assurance Scores
Conducting dealership performance reviews and operational assessments
Identifying process gaps and implementing performance improvement plans
Training dealership clients on best practices for CRM management, lead handling, phone skills, texting strategies, email communication, and appointment setting
Collaborating with dealership owners, general managers, sales managers, and BDC managers to improve results
Developing accountability systems and reporting processes
Supporting hiring, onboarding, training, coaching, and performance management of BDC personnel
Creating scalable systems that improve efficiency, consistency, and profitability

WHO WE'RE LOOKING FOR

The ideal candidate has successfully managed high-volume automotive lead operations and understands both dealership sales processes and BDC management at an advanced level.

You should be highly analytical, process-driven, and capable of leading both clients and internal teams.

REQUIRED EXPERIENCE

5+ years of automotive dealership leadership experience
Previous experience as:
Internet Director
BDC Director
eCommerce Director
Digital Sales Director
Sales Manager
General Sales Manager
Proven success improving appointment, show, and sold metrics
Strong CRM and lead management expertise
Experience managing and developing teams
Experience building accountability systems and operational processes
Strong reporting and KPI analysis skills
Excellent communication, leadership, coaching, and presentation skills

BONUS POINTS IF YOU HAVE

Multi-store automotive experience
Experience managing remote teams
Experience with outsourced BDC operations
Experience consulting with dealerships
Experience with major CRM platforms including VinSolutions, Elead, DealerSocket, Tekion, DriveCentric, or similar systems
Call center leadership experience

WHAT MAKES THIS OPPORTUNITY DIFFERENT

Most dealership leaders impact one store.

In this role, you'll influence dozens.

You'll work alongside some of the automotive industry's top trainers, consultants, and performance experts while helping dealerships across North America improve lead conversion, customer experience, and sales performance.

You'll have the opportunity to build, improve, and scale a growing division with significant long-term career growth potential.

ABOUT DEALER SYNERGY

Dealer Synergy has spent more than 20 years helping dealerships increase sales, improve customer experience, maximize lead conversion, and develop high-performing teams.

We are recognized throughout the automotive industry for our expertise in BDC operations, Internet sales, CRM processes, training, accountability, and dealership performance improvement.

Our mission is simple:

Help dealerships sell and service more vehicles through better people, better processes, and better performance.

BENEFITS

401(k)
Health Insurance
Dental Insurance
Vision Insurance
Paid Time Off
Professional Development Opportunities
Career Growth Potential

If you're a high-performing automotive leader who thrives on accountability, process optimization, coaching, and measurable results, we'd love to hear from you.

Pay: $65,000.00 - $85,000.00 per year

Benefits: