Drive Leads. Build Relationships. Deliver Results.
Fort Nissan of Columbus is seeking an experienced, motivated, and results-driven BDC / Internet Sales Manager to lead our Business Development Center and digital sales operations. This is an outstanding opportunity for a proven automotive professional who thrives on developing teams, converting leads into appointments, and helping customers enjoy an exceptional buying experience.
If you're passionate about automotive sales, CRM management, lead generation, and team leadership, we want to hear from you.
Key Responsibilities
- Manage all inbound internet, phone, chat, and third-party lead sources.
- Lead, train, coach, and motivate the BDC team to achieve appointment and sales goals.
- Monitor daily lead response times and ensure consistent follow-up processes.
- Develop and execute strategies to increase appointment show rates and sales conversions.
- Track and analyze performance metrics, including lead-to-appointment, appointment-to-show, and show-to-sale ratios.
- Maintain CRM integrity and ensure accurate customer records.
- Collaborate closely with sales management to maximize lead opportunities and customer satisfaction.
- Handle escalated customer inquiries and provide solutions that create positive experiences.
- Ensure all communications reflect the dealership's commitment to professionalism and customer service.
Qualifications
- Minimum of 1-year experience in automotive BDC / Internet Sales, or Sales Management experience required.
- Strong understanding of CRM systems, digital marketing, and lead management processes.
- Proven track record of meeting or exceeding sales and appointment goals.
- Exceptional communication, leadership, and organizational skills.
- Ability to analyze data and implement performance improvements.
- Self-motivated, competitive, and customer-focused.
- Proficiency with Microsoft Office and dealership software platforms.
What We Offer
- Competitive base salary plus performance-based bonuses.
- Health, dental, and vision insurance.
- Paid vacation and holidays.
- Ongoing training and professional development.
- Career advancement opportunities within a growing dealership organization.
- Supportive and team-oriented work environment.
Success in This Role Looks Like:
- Fast, professional responses to every lead.
- High appointment-setting and show-rate performance.
- Consistent growth in internet sales volume.
- Strong customer satisfaction scores.
- A motivated, accountable, and high-performing BDC team.
Apply Today
Join the team at Fort Nissan of Columbus and help drive the future of our digital sales operation. If you're ready to lead from the front, develop talent, and deliver exceptional results, we encourage you to apply.
Fort Nissan of Columbus is an Equal Opportunity Employer and values diversity in the workplace.
Pay: $60,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
