Automotive General Manager

LARSON MOTORS INC • Tacoma, WA, US • $132k - $240k / year • 8m ago

Description:

Lead with Purpose. Build Leaders. Drive Results.

Larson Automotive Group is seeking an accomplished Automotive General Manager who knows how to win—through people, performance, and culture. This is a rare opportunity for a proven dealership leader to take full ownership of a store, build a high-performing team, and shape the future within a respected, family-owned organization.

We’re looking for a results-driven, customer-focused leader who understands that sustainable success comes from developing people, executing with discipline, and delivering an exceptional guest experience—every time.

At Larson, we don’t believe in managing from behind a desk. We believe in visible leadership, clear expectations, accountability, and genuine care for our teams and communities.

What You’ll Do

Lead the Business – Take full responsibility for dealership performance across sales, fixed operations, customer satisfaction, and profitability
Build High-Performing Teams – Recruit, develop, coach, and retain top talent at every level
Drive Results – Set clear goals, track KPIs, and execute strategies that consistently deliver strong financial performance
Elevate the Customer Experience – Champion a guest-first culture rooted in transparency, trust, and long-term relationships
Operational Excellence – Oversee inventory strategy, expense control, process improvement, and brand standards
Strategic Growth – Partner with executive leadership to implement forward-thinking sales, marketing, and operational initiatives
Lead from the Front – Be present, engaged, and accountable—your leadership sets the tone

What We’re Looking For

Proven success as a General Manager or General Sales Manager in an automotive dealership
Strong understanding of dealership financials, KPIs, and operational controls
A people-first leader with a track record of developing managers and building culture
Customer-focused mindset with a passion for reputation and long-term growth
Confident decision-maker who thrives with autonomy and accountability
High integrity, strong communication skills, and executive presence

Why Larson Automotive Group

True Leadership Opportunity – Full accountability with the authority to lead your business your way
Family-Owned Stability – Long-term vision, strong values, and no short-term corporate pressure
Executive Support – Backed by an experienced leadership team that believes in empowerment, not micromanagement
Career Growth – Opportunities to advance within a growing automotive group
Salary Range: $132,000 – $240,000 annually

Benefits & Perks

Medical Insurance with a $0-cost employee plan option (after 60 days)
Optional Dental & Vision Insurance
Company-Paid Life & AD&D Insurance ($10,000 Life / $40,000 AD&D)
Additional Coverage Options – Supplemental life, LTD, accident, hospital indemnity & pet insurance
401(k) with Company Match – 50% match on first 4% (eligible after 60 days, age 21+)
Paid Time Off – Accrues from day one; usable after 90 days
Employee Assistance Program (EAP) & KOFE Financial Wellness Program
Employee Vehicle Purchase Program with exclusive pricing

Our Commitment

At Larson Automotive Group, people come first. We are committed to fostering a respectful, inclusive workplace where leaders are trusted, teams are supported, and success is shared. We proudly provide equal employment opportunities and lead with fairness, integrity, and accountability—because that’s what family means to us.

We are dedicated to creating a workplace free from discrimination and harassment based on race, color, gender, national origin, age, religion, sex, disability, or any other protected status. This commitment extends to all aspects of employment, including recruiting, hiring, placement, promotion, termination, layoff, and more. We uphold a harassment-free environment for everyone, including vendors, contractors, and other non-employees.

Ready to Lead Something That Matters?

If you’re a proven automotive leader ready to take full ownership, inspire teams, and drive meaningful results, we want to hear from you.

Apply today and help shape the future with Larson Automotive Group.

Requirements:

Available to work flexible hours & weekends.
Ready to hit the ground running on learning new product ins & outs.
Effective communication skills.
Professional, well-groomed personal appearance.
Basic mathematical aptitude.
Ability to apply and understand reasoning.
Clean driving record, with valid driver license.
Willing to submit to a background check & drug screening.
Associate’s degree or equivalent from two-year College or technical school; or one to two years related experience and/or training; or equivalent combination of education and experience.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.