Automotive Salesperson - Bob King Mazda

Bob King Automotive Group • Full-time • Winston-Salem, North Carolina, United States • $30k - $100k / year • 2w ago

As an Automotive Salesperson at Bob King Mazda, you will play a pivotal role in selling vehicles to prospective customers with a focus on delivering exceptional customer service. Your duties will include engaging with customers, educating them on different car models, facilitating test drives, and striving to meet or exceed sales targets while ensuring high levels of customer satisfaction.

Responsibilities

Customer Interaction

Greet customers warmly, establish rapport, and discern their needs and preferences effectively.
Actively listen to customers' requirements, provide detailed information on available vehicles, and accompany them on test drives.
Address customer inquiries, provide outstanding service throughout the sales process, and uphold a professional demeanor at all times.

Sales Process

Employ persuasive sales techniques to negotiate and close deals with customers.
Present and clarify vehicle pricing, financing options, lease terms, and incentives clearly and transparently.
Collaborate with the finance department to complete necessary paperwork and finalize financing or leasing arrangements.
Follow up with potential customers via phone calls and emails to nurture relationships and drive future sales opportunities, meeting daily follow-up goals as set by the Sales Management team.

Product Knowledge

Stay abreast of the latest automotive trends, features, and technologies to effectively communicate with customers.
Develop a comprehensive understanding of the vehicles available for sale, including their specifications, performance attributes, and competitive advantages.
Articulate the benefits and unique selling points of various vehicle models to customers confidently and informatively.

Sales Targets and Reporting

Establish personal sales goals aligned with dealership targets and work diligently to achieve or surpass them.
Monitor and report on sales activities, including leads generated, customer interactions, and closed deals.
Participate actively in sales meetings and training sessions to refine sales techniques and enhance product knowledge continuously.

Customer Satisfaction

Ensure a consistently high level of customer satisfaction by addressing any concerns or issues promptly and effectively.
Foster and sustain long-term customer relationships, encouraging repeat business and customer referrals.
Conduct post-sale follow-ups with customers to ascertain satisfaction levels and solicit positive reviews and feedback.

Qualifications

A minimum of two years of relevant sales experience is highly preferred.
Proven track record of successfully building strong customer relationships and delivering exceptional service experiences.
Strong aptitude for sales and a willingness to learn about the manufacturer's products and processes.
Proven ability to work effectively in a team-oriented environment with a positive and collaborative approach.

Benefits Offered

Employee Appreciation program.
Comprehensive Medical, Dental, and Vision insurance coverage.
401k plan with up to a 4% match after one year of employment.
Generous Paid Time Off including 2 paid Holidays.
Employee Service Discounts.
Competitive Pay plan comprising a base salary plus commission, considered one of the best in the area, with opportunities for advancement within the company.